Unmasking Green Claims: The Legal and Ethical Dimensions of Environmental Advertising

Key Concepts:

1. Corporate Greenwashing in the Spotlight: Analysing recent cases where companies like Unilever and airlines have been accused of misleading environmental claims.
2. The Role of Regulatory Authorities: Understanding the function of organisations like the Competition and Markets Authority (CMA) and the Advertising Standards Authority (ASA) in ensuring truthful environmental advertising.
3. Legal Implications and Corporate Responsibility: Exploring the legal consequences of greenwashing and the ethical obligations of corporations in their environmental claims.